The news feeds on this site are independently provided by Adfero Limited © and do not represent the views or opinions of the World Gold Council.

Monday, 27th September 2004 (9116 views)

The long running Chinese tradition of moon cakes has experienced a revamp, with gold being used as a key way to impress.<BR/><BR/>According to IPS News, moon cakes are the traditional delicacy of the mid-autumn festival and used to be seen as a symbol of the round harvest moon and family reunion.<BR/><BR/>However, as Chinese consumers grow richer, the cakes are being used as a sign of wealth, with some bakers producing cakes filled with gold.<BR/><BR/>The festival also celebrates a Chinese love story and so jewellers are cashing in, offering heart shaped jewellery rather than heart shaped moon cakes.<BR/><BR/>In addition, cake packaging has also become more glamourous - plated with precious metals or draped in golden silk.<BR/><BR/>Some supermarkets in Beijing have offered moon cakes containing real gold for $1,202, said to be a special sign of luck.<BR/><BR/>However, some have raised concerns that the new glamourous moon cakes are distracting away from their original main purpose.<img src="http://directnews.dehavilland.co.uk/dn.gif?feedid=196&itemid=3478451"/>

 

« Back to Gold News stories