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Leading Indian jewellers hopes to wow the crowds

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Tuesday, 30th August 2005 (6423 views)

One of India's leading jewellery brands, Tanishq, has presented its new collection.<br/><br/>Jewellery sets fashioned from 18-carat gold and diamonds, which have been patterned and specially coloured to enhance their shine, are now on sale.<br/><br/>Various methods create the collection such as pressure setting, which holds several small diamonds together so that they resemble a larger stone.<br/><br/>Tanishq hopes that its new collection will encourage consumers to purchase a full gold and diamond set rather than a smaller piece.<br/><br/>In conjunction with the launch of the new jewellery comes a promotion entitled 'Life's little celebration' that will provide the lucky winner of the slogan competition with a diamond set worth Rs75,000.<br/><br/>Priced at Rs20,000 to Rs150,000, the sets will be available in selected Tanishq stores.<br/><br/>

 

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